PRSSA MidAtlantic Conference: Storytelling in UX Design
Public Speaking
Today, a company’s brand is just as important as the product they’re selling, but branding isn’t all you have to factor into the equation. With the rise of UX design over the past decade, incorporating it into your brand strategy can mean the difference between financial success and bankruptcy.
Presented at the PRSSA MidAtlantic Conference hosted by Temple University.